What We Do

suuperstitch is a fashion discovery platform. We curate products from India's best independent fashion brands and bring them together in one place, so you spend less time searching and more time finding pieces you love.

We are not a marketplace. We don't sell products, hold inventory, or process payments. When you find something on suuperstitch, we redirect you to the brand's official website where you can shop directly and securely.

Why We Exist

India has an extraordinary fashion ecosystem, thousands of talented designers and brands creating beautiful, high-quality fashion. But discovering them is hard. They're scattered across Instagram, independent websites, and word-of-mouth recommendations. There's no single place to browse, compare, and discover.

suuperstitch exists to solve that problem. We do the research, the discovery, and the curation, so you get a carefully edited selection of fashion that's worth your time.

How We Curate

Every brand and product on suuperstitch goes through our editorial review process. We evaluate brands on design quality, craftsmanship, aesthetics, originality, and value. We don't accept payment for listings: our curation is independent and editorial.

We also use AI to help enrich product metadata, improve search, and power discovery, but human editorial judgement is always the final authority. Our team reviews everything before it reaches you.

Learn more about our process on our Editorial Policy and How We Rank Products pages.

Our Values

Independent Curation

We choose what appears on suuperstitch based on quality and design, not commissions, payments, or partnerships. If something is on the platform, it earned its place.

Transparency

We believe you should know how we work, how we make decisions, and how we make money. That's why we publish our How We Make Money, Editorial Policy, and AI Transparency pages openly.

Privacy First

We collect only the minimum data needed to provide our service. We don't sell your data. We don't bombard you with tracking. We respect your choices.

Accessibility

Fashion discovery should be for everyone. We're building suuperstitch to be accessible, mobile-first, and inclusive.

Our Business Model

suuperstitch is free to use. We earn revenue through affiliate partnerships, when you click through to a brand's website and make a purchase, we may earn a small commission from the brand at no additional cost to you.

While we do not currently feature sponsored content, we are open to partnerships and will be introducing them in the near future. If you are a brand looking to sponsor or feature your products, please visit our Partner With Us page.

When we do introduce sponsored collections or featured brands, we guarantee a professional and seamless experience. We will never clutter the interface with annoying pop-ups or spam. Our priority is, and always will be, providing a clean, beautiful discovery experience for our users, even when displaying sponsored content.

Read more on our Affiliate Disclosure and How We Make Money pages.

Based in India

suuperstitch is built and operated from India. We're a fully remote team passionate about fashion, design, and technology. We're currently in the early stages of building the platform and are focused on creating the best fashion discovery experience possible.

Get in Touch

We'd love to hear from you, whether you have feedback, questions, or just want to say hello.

• Email: hello@suuperstitch.com
• Submit a brand: Submit a Brand
• Report an issue: Contact Us